Reminder
Kelly Vaughn will be talking gift cards, subscription experience tips, & retention strategies
When: Wednesday, Nov. 17, 2 - 2:45 PM Eastern, US
About Kelly:
Kelly has over a decade of experience in ecommerce. She’s the Co-founder of Govalo, a brand new Shopify gift card solution that offers send scheduling and an out-of-stock integration.
She is also Founder and CEO of The Taproom, an agency that builds custom development solutions for ecommerce sellers on Shopify and Shopify+. Her team has worked with clients including All Girls Shave Club, Eat Your Coffee, and Mask Moments.
Kelly co-hosts both the Ladybug Podcast and Commerce Tea, and authored Start Freelancing Today.
Topics she'll cover:
- How offering more powerful gift cards could be a Shopify seller’s ultimate solution to this holiday season’s supply chain issues
- Why you should make subscription management as convenient as possible
- The benefits of creating and communicating really compelling reasons to subscribe
- How gift cards can be used as a retention strategy
Come with questions and we'll bring you on to ask them (or you can drop them in the chat and we’ll ask them for you).
Not registered? Sign up here.
Catch The Replay
Kristen LaFrance dropped some retention truth bombs
Last week's session with Kristen LaFrance from Repeat was really good, y'all.
Be sure to catch the video replay on YouTube or listen to the audio version on your favorite podcast player.
And don't forget to bookmark her guide to running a retention audit.
Coming Soon
2 sessions left this year
We meet every other Wednesday at 2 p.m. ET to keep the discussion going with ecommerce subscription experts. If you register once, you'll be registered for each session between now and the end of the year. Here's a look at what's coming:
Nov. 17
Kelly Vaughn, Co-founder, Govalo | Founder + CEO, The Taproom
Dec. 1
Jamie Levy, Head of Merchant Engagement at Shopify Plus
Until Next Time
Send feedback, please 😘
I'd love to know what you're finding helpful (and not-so-helpful) about this series, so don't be shy. Reply and tell me what you think.
Also, let me know what you want to learn about subscriptions selling and I'll try to make it happen as I plan our 2022 sessions.
Happy selling,
p.s.
Learn how OLIPOP grew subscriptions by 3X + sustained some of the lowest churn in the beverage industry (single digits) in this Twitter thread from Eli Weiss, who joined us for a Subscription Ecommerce Live session in August.