Catch The Replay
Session highlights (links go to YouTube)
1:52 Brandon’s journey to founding Electriq
4:53 3 Reasons why the need for retention services have recently increased
7:57 Why it's critical to audit your subscription experience
10:15 Should you hire outside your company to audit your subscription experience?
14:20 Actions you can take to improve the subscriber experience that directly impact retention and LTV
24:33 Common problems found in the subscription experience
31:30 Low-hanging fruit for increasing retention and LTV: post-purchase offers
34:41 What brands get wrong with loyalty programs
39:09 What to include on a loyalty page
42:15 How to stagger SMS and email messaging for your subscribers
49:06 Where to find Brandon
Shopify tags are live in ARPU
I hinted at this last week (scroll to end) and since then I've found out they're released.
Go forth and create upcoming charge notifications built on Shopify tag triggers!
Example: Subscribers with Shopify tag (LTV > $1,000) are offered 30% off all upsells shown in their message.
Go crazy, y'all. And if you want to spitball ideas (reach out to me, ARPU support, or maybe Brandon!).